Wednesday, October 29, 2008

Coffee - it can make a real difference

Have you challenged the café of your choice asking for permission eating some cake bought elsewhere and enjoying their coffee?

What would be the answer in most cases (if we would ask;-))?

"No, sorry that is not allowed. My boss could come back and I have no power to allow that."

What would be the harm for their business? There must be some hidden assumptions, as I can't see any bad impact (especially if it is a café focusing mainly on the coffee and not so much on the muffins, cakes, and such).

Meeting with a friend -coming back from a business trip- at Leipzig Central Station she bought some special cake ("Baumkuchen") at a bakery and then we looked for a nice place to have a coffee, a chat and eating the cake in the meanwhile. First choice on our search reacted like the one just mentioned:-(

Then couraged by this we asked at another one, The Coffee Culture (just opposite track 17), and guess what happened?

"Yes, sure. We don't mind on the contrary, you are very welcome. Come on in:-)"

So we did, enjoyed two hours talk, great coffee and atmosphere and one or the other great idea for the future (besides writing this short lines).

Small things will surely stick in your head and you talk about, tell others and so generate indirectly new customers for the place that has hosted you so generously.

Cheers,

Ralf

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